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‘Aisle by Aisle’ webinar presented for IOPP

Jackie DeLise and Andy Sheffield of HMSDesign presented a webinar for the Institute of Packaging Professionals entitled “Aisle by Aisle – The Practicality and Pitfalls of a Brand Packaging Audit at...

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Say Hello at FUSE 2012

Jackie DeLise of HMSDesign will be joining the crowd at FUSE 2012 for her 10th year. Say hello at the JW Marriott in Chicago, April 18-20, as you attend sessions. See you continue reading…

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Sessions @ The Dieline Conference: Jackie DeLise

From the Dieline: The Session : At What Price Does Good Design Become Great? At what price does good design become great? When is its pure power to transform business and brands, and...

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Fedex Day at HMSDesign

What is it? FedEx Day is a revolutionary innovation exercise that encourages individual staff members to express their personal interests and creativity in an autonomous way. How does it work? One...

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Just Call Him Professor Jay

No, designer Jay Larche isn’t leaving us to go teach full-time but he recently participated in Farmington High School’s Marketing and Advertising Career Talk. The goal of Farmington High School’s...

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The Cold Hard Facts: Arctic Ease, A Case Study in Design ROI

Chances are if you lead an active lifestyle you’re familiar with Arctic Ease wraps. Arctic Ease provides convenient reusable pain therapy on the go — allowing you to break free from ice therapy —...

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